Do You Focus on the Bottom Line or the Top Dollar?

What’s the difference? Do put your focus on controlling expenses, counting pennies from goingout the door while keeping dollars from coming in the door in the first place? Or do you focus on the ‘top dollar’? Working on getting more money to come in to the business? Tom Peters is a huge proponent on focusing on the top dollar. Putting your time and energy into generating more business and not counting the pennies. This is the same principle of penny wise and pound foolish. Tom is also fairly derogative of MBA programs. He feels that business needs more leaders and thinks that there should be higher aspirations than business ‘administration’. Why would any want to be an ‘administrator’? It beats me.

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